Mission statement

Our mission is to provide our European partners from retail and industry with top-level air fresheners and laundry care products. To this end, we analyse markets and consumer behaviour, we tailor international concepts locally when needed, and supply them to our partners ready to be placed on the shelf.

We are goal-oriented and self-reliant, we deal with each other in a respectful and trustworthy manner and create new things together. In addition to tried and tested product concepts, we are continually showing our partners new perspectives in product design and marketing.

We demand dedication and loyalty from our employees in our activities. Regardless of the company hierarchy, we continuously promote the individual abilities of our employees.